Non Profit Strategy

 Gateway Arch Park Foundation

Gateway Arch Park Foundation


CityArchRiver Project

The CityArchRiver project was a $380 million renovation of the Gateway Arch National Park and surrounding grounds.  This project was the largest Public-Private Partnership in National Park Service History, the largest amount of private funding ever to go into a National Park ($221 million of the $380 million was private funding) and the first time ever a local population chose to tax themselves to help fund a National Park (St. Louis City and St. Louis County).  

In this project we led the Gateway Arch Park Foundation into a conservancy, assisted in building a strategy, re-branding the Foundation, building a membership program, ran an intensive National and International PR campaign and dramatically grew the social media presence of the foundation.  See some of the great coverage of the work done here, with quotes from Eric Moraczewski, below.

The Today Show - Take a Sneak Peak at the Renovated Gateway Arch in St. Louis

USA Today - Gateway Arch: An American classic gets a major overhaul

New York Times - St. Louis Reconnects with the Gateway Arch and its Pioneer Spirit

Chicago Tribune - Gateway Arch Transformed: New landscape, expanded museum better link the icon to St. Louis

Cheddar TV - New and Improved St. Louis Arch